Robertson is the founder of Beloved Brands, a global marketing training and advisory firm that helps organizations build stronger brands and higher-performing marketing teams.

With more than 20 years of hands-on experience leading brands at companies such as Johnson & Johnson, General Mills, and Coca-Cola, Graham brings real-world marketing leadership into every training program. His work bridges the gap between strategy and execution—helping marketers move from insight to action with clarity and confidence.

In this workshop, Graham will focus on two critical capabilities for modern marketers: Building brand positioning that actually works. Participants will learn how to create clear, differentiated brand positioning statements that balance functional and emotional value, guide decision-making, and align teams around a single strategic idea.

Taking a practical omnichannel marketing approach. Graham will show how to connect Graham Robertson Founder, Beloved Brands Brand Strategy & Marketing Leadership Expert brand strategy to omnichannel execution—aligning creative, media, digital, in-store, and customer experience so brands show up consistently and meaningfully across every touchpoint.

Graham is the author of the bestselling book Beloved Brands and a four-time Effie Award winner. His work has been recognized by organizations such as Newsweek, Marketing Magazine, and RETHINK Retail. He has trained and advised marketing teams at many of the world’s most respected organizations, including Mondelez, Hershey, Dr Pepper, Jack Link’s, J&J, the NFL, National Geographic, Mayo Clinic, Pfizer, and many others.

Graham’s sessions are known for being practical, challenging, and immediately applicable—giving marketers tools they can use the very next day to think more strategically, align their teams, and drive stronger results.

Hasib Hasan Chowdhury is a veteran of Bangladesh’s advertising industry and the founder of Seeb’s Solutions, a new-generation agency built to combine strategic creativity with AI-driven innovation. His launch of Seeb’s Solutions marks a bold new chapter in a distinguished 20-year career shaping some of the country’s most recognized brands.

With 12 years at Adcomm—most recently serving as Executive Creative Director—and 8 years at Cogito Marketing Solutions, Hasib has consistently led high-impact campaigns that blend sharp insight with powerful storytelling. Over two decades, he has partnered with major brands including AFBL, Marico, PRAN-RFL, Ispahani, Robi, Citycell, Warid, and City Group—delivering work that drives both business growth and cultural relevance.

As an internationally recognized creative leader, Hasib has served as a jury member at the Cannes Lions Advertising Festival and the Red Apple Advertising Festival (Russia), and as Grand Jury at Commwards Dhaka. He was also named one of the Fabulous Four at AdFest Asia 2009—an acknowledgment of his standout creative leadership on a global stage.

With Seeb’s Solutions, Hasib is focused on redefining how brands grow in a rapidly evolving landscape. Through a strategic tie-up with Animon Studios, he is integrating AI-powered solutions into brand strategy and creative development—bridging data, technology, and human insight to deliver future-ready marketing.

Hasib’s leadership is known for being bold, strategically grounded, and execution-focused—empowering teams to push creative boundaries while staying aligned with measurable business impact.